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<DIV>I am always interested in others ideas on the “why and what fors” that
companies</DIV>
<DIV>do things. I would have to guess if I was in marketing that Arduino
products are</DIV>
<DIV>not a big percentage of ATMELs bottom line. They would more like to
have companies</DIV>
<DIV>that purchase 100K units a year, or a car company that purchases 10
million.</DIV>
<DIV>These companies are using the latest software, not the Arduino
environment.</DIV>
<DIV> </DIV>
<DIV>As for the choice of Microsoft operating system. WAKE
UP!! you are in a very small</DIV>
<DIV>minority that doe not use it! (VERY SMALL)</DIV>
<DIV> </DIV>
<DIV>Fred Ebeling</DIV>
<DIV> </DIV>
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<DIV style="font-color: black"><B>From:</B> <A title=triembed@triembed.org
href="mailto:triembed@triembed.org">Rodney Radford via TriEmbed</A> </DIV>
<DIV><B>Sent:</B> Monday, October 19, 2015 2:44 PM</DIV>
<DIV><B>To:</B> <A title=bill@arrowsreach.com
href="mailto:bill@arrowsreach.com">Bill Farrow</A> </DIV>
<DIV><B>Cc:</B> <A title=trianglerobotics@yahoogroups.com
href="mailto:trianglerobotics@yahoogroups.com">trianglerobotics</A> ; <A
title=triembed@triembed.org href="mailto:triembed@triembed.org">TriEmbed
Discussion</A> </DIV>
<DIV><B>Subject:</B> Re: [TriEmbed] [TAR] New free Atmel Studio 7 development
studio now lets you input Arduino sketches.</DIV></DIV></DIV>
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<DIV dir=ltr>I do agree this is a marketing ploy by Atmel, and they are a bit
late to the party. I was using Atmel products long before Arduino, but I
have not fired up the Atmel IDE in ages. I personally hate the Arduino
IDE, which is the only positive thing about Atmel getting back in, but I have
been happy with a simple text editor and make files.
<DIV> </DIV>
<DIV>And yes, the MS Windows only is a bad decision for many of the target
audience they are hoping to hit.</DIV></DIV>
<DIV class=gmail_extra>
<DIV> </DIV>
<DIV class=gmail_quote>On Mon, Oct 19, 2015 at 2:35 PM, Bill Farrow <SPAN
dir=ltr><<A href="mailto:bill@arrowsreach.com"
target=_blank>bill@arrowsreach.com</A>></SPAN> wrote:<BR>
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<DIV class=gmail_extra>I don't think Atmel will succeed. They are trying to
win back the hobbiest and educational market that is exploding away from them
out of their control. The key concepts of Arduino was Open Source and code
simplicity. Bringing out a proprietary IDE and importing your simple sketches
into a more complex language and project format is probably not going to
excite to many people.</DIV>
<DIV class=gmail_extra> </DIV>
<DIV class=gmail_extra>Plus, it is MS Windows only :-( So no one in my
household is able to use it.</DIV><SPAN class=HOEnZb><FONT color=#888888>
<DIV class=gmail_extra> </DIV>
<DIV class=gmail_extra>Bill</DIV></FONT></SPAN></DIV></BLOCKQUOTE></DIV>
<DIV> </DIV></DIV>
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